Facebook has recently made it much easier to get a custom Facebook URL for your small business Facebook page. It used to be that Facebook required all Facebook pages to accumulate 25 ‘Likes’ prior to them being able to quality for a custom URL. This requirement caused a lot of small business owners who were just getting started on Facebook to use that ugly URL string for their page. The problem with the old way of doing things was that when small business owners went to promote their Facebook page on other marketing collateral, such as in-store, on their website, on print ads, etc. the URL was not easily read and couldn’t be typed into a browser without a lot of patience on behalf of the customer. Realizing that their rules were causing headaches for business owners and Facebook users, Facebook has changed the rule.
Now, you can setup a custom Facebook URL right away. No more waiting until you have 25 ‘Likes’. If you currently have a Facebook page with that ugly URL string, simply go ahead and change it. For those of you who are thinking about creating a Facebook business page for your small business, now is the time! Here’s why it’s important to have a Custom Facebook Business Page URL.
Before you actually set up your Facebook Photo Caption Contest, you must first determine a few things: your goal(s) for the marketing campaign, the action you want contestants and fans to take, what you will offer to the winner(s), and what photos you want to use. Without establishing what you want to achieve (your goals) for the contest, you’re just running a Facebook Photo Contest for the sake of running a Facebook Photo Caption Contest and you will probably not see much return on your investment. By establishing your goals, you’re able to structure the contest in a way that will help you achieve those goals.
When it comes to marketing your small business on Facebook, there are rules of engagement. One of the most important rules to follow is “Keep your Facebook updates to 2-3 DAILY”. The businesses who post constantly are very likely to piss off their followers. There is nothing more annoying than seeing continuous promotional messages on your news feed. Businesses who take part in this monopolization of Facebook News Feeds are not going to be successful on Facebook.
When it comes to outsourcing ANY portion of your business it is important to choose the right partner (notice how I say “partner” and not vendor). You don’t want to work with a company that’s incompetent, difficult to work with, or unwilling to treat you as a partner instead of just another client. In exchange, you should also do your best to treat your Facebook marketing agency as a partner as well. Your relationship with your agency partner should almost feel like you’re working with an internal team of employees who are simply located at a separate location. When you get that feeling you know you have chosen the right agency partner. Choosing the right partner creates a great working environment, encourages both parties to go the extra mile when promoting your information on Facebook, and leads to a long-term relationship, which is important when it comes to consistency on Facebook. Be sure you do your due diligence when searching for a social media marketing agency to help you with your Facebook marketing.
Well, now there’s a way to generate more Facebook “Likes” through the use of QR codes. 
Likify has made creating a QR code for your Facebook Business Page very simple. Follow the steps below to create a Likify QR code:
No more missed activity from customers and prospects. Facebook Business Page Owners can now receive notifications from Facebook anytime a customer or prospects interacts with their Facebook Business Page. 
